Agentic Commerce, Decoded (NYC)
Agentic Commerce, Decoded
The world’s first in-person summit exploring how brands should prepare for the shift to fully agent-led commerce.
Following a sold-out debut in London, which brought together over 150 senior leaders from brands and agencies including Unilever, P&G, Mars, Diageo and WPP, Agentic Commerce, Decoded arrives in New York.
As AI search, autonomous agents and new discovery surfaces fundamentally reshape how consumers find and buy products, this event explores what is changing and what brands need to do now to stay competitive.
Through a series of expert talks and panels, we will examine the shift from traditional SEO to Agentic Commerce Optimisation, what this means for marketplaces and performance channels, and how leading brands are adapting for an AI-first future.
How to access the space
Look out for an email from Convene with your QR pass.
When you arrive:
Scan your QR code at the turnstiles to enter the building.
Then scan it again at the elevator screens to access Floor 23.
Once upstairs, simply follow the event signage to the room.
Convene and Azoma staff will be available in the lobby and on Floor 23 should you need any assistance.
Who you’ll hear from
Confirmed speakers include:
Nabanita Choudhury, VP Digital Commerce at Beiersdorf
Sara De Oliviera, Senior Manager, eCommerce Transformation at Philips
Stacey Grabiec, Digital Commerce Search Manager at Mars
Lauren Livak, Executive Director of the Digital Shelf Institute
Molly Schonthal, Managing Director, Agentic Commerce Transformation at VML
Max George, Ex Agentic Commerce Lead at Google
Max Sinclair, Founder and CEO of Azoma
Udayan Bose, CEO of NetElixir
Why attend
Understand how agentic commerce is reshaping search, discovery and purchasing behaviour
Learn how leading brands are preparing for AI-driven discovery and autonomous buying agents
Connect with senior marketers, ecommerce leaders and operators defining the next era of commerce
Please note: Registration does not guarantee attendance. Tickets are issued at the discretion of the Azoma team.
About Azoma
Azoma is building the infrastructure that helps the world’s leading brands win in the era of AI search and Agentic Commerce.
As AI shopping agents become a primary interface for discovery and purchase, brands face a new visibility challenge. Azoma’s platform enables enterprises to measure, understand and optimise how they appear across AI search engines and agentic systems, ensuring they remain trusted, relevant and competitive.
Backed by $4M in funding and working with brands including Mars, L'Oréal, HP, Lipton, Panasonic, Unilever, and Barilla; Azoma is defining the category of Agentic Commerce Optimisation.