Encode AI Series: AI in Marketing

​AI in Marketing: Know Your Audience Before You Write a Word!

​For the fourth instalment of the Encode AI series we are delving into AI in Marketing.

​Your target customer is out there talking. On Reddit threads, TikTok comments, LinkedIn posts, X rants. They're telling you exactly what they want, what they're afraid of, and why they'd buy - or not.

​This workshop teaches you how to listen, and turn what you find into a synthetic persona you can actually use.

What to expect:
∙ Learn how to use AI to research real audience conversations across platforms (Reddit, TikTok, X, LinkedIn, Instagram) and turn them into actionable marketing insights
∙ Build a living, conversational persona grounded in real data - not a flat marketing doc, but a character you can actually interview
∙ Test your positioning, messaging, and objections against your persona before spending a dollar on ads or content
∙ Walk away with prompt templates you can use immediately for your own product or startup

Who it’s for: Builders, tech founders, marketers, generalists

See you there 🫡