

E-commerce Webinar: How to Transform a Distressed Asset into a Scaling E-Commerce Project
Many e-commerce brands grow their revenue - but still run out of cash.
Long production cycles, inventory traps, expensive short-term loans and poor financial visibility can quietly destroy a business.
In this webinar we will break down a real case study of an e-commerce brand that faced a severe liquidity crisis - and how the company rebuilt its financial infrastructure, secured $700,000 in funding and unlocked a new growth phase.
You will learn the financial frameworks that help e-commerce founders stabilize cashflow, optimize inventory and prepare their business for investment.
WHAT YOU WILL LEARN
During this session you will discover:
• Why many e-commerce brands run out of cash even when sales grow
• The most common financial mistakes founders make
• How to build a 12-month cash runway model
• How to optimize inventory and assortment to unlock capital
• The key metrics every e-commerce founder must track weekly
• How to prepare your business for investor funding
WHO THIS WEBINAR IS FOR
E-commerce founders
Shopify store owners
Amazon sellers
DTC brands
E-commerce operators and CFOs
FORMAT
Live webinar + real case study + Q&A session