From Seaweed to Shirt: The Chalk Up Tee Launch + Innovation Lab Tour
Hi everyone!
We're excited to invite you to Supercarb's first-ever product launch.
Supercarb is a material technology company transforming seaweed and agricultural waste into high-performance textile fibers. Our journey began in a garage in Emeryville, California, where we invented a new seaweed-based fiber platform. That breakthrough was later recognized and supported by Activate, a Berkeley-based nonprofit that empowers scientists and entrepreneurs tackling climate change and other global challenges.
Today, we're taking the next step in that journey.
Join us as we launch the Chalk Up Tee, our first product built using Supercarb's Seaweed Tech™, designed for the climbing and outdoor community.
Agenda
Meet the Team + Brand Launch
The story behind Supercarb
The vision for the future of textiles
Introduction to the Chalk Up Tee
Product Reveal + Drinks
First look at the product
Meet fellow climbers, creators, and supporters
Try It On + Purchase
Experience the product firsthand
Limited launch-day purchasing opportunity
Innovation Lab Tour
A behind-the-scenes look at how we turn seaweed into textile fibers using physics, chemistry, and a lot of persistence
We're incredibly proud of the work that has gone into bringing this product to life, and we'd love for you to celebrate this milestone with us.
P.S. Our lab is located inside a historic former Dodge manufacturing facility, making for a uniquely industrial backdrop to an evening of science, textiles, and community.
Cheers,
Team Supercarb