Pre-TGE Summit: PR playbook for AI + Web3 by former Cointelegraph execs
Who should attend
Web3 + AI founders, PMs, growth leaders, developer-CEOs
Teams prepping a launch, fundraise, or major feature
Previously in the series
What's inside
The AI + Web3 wave is real — but noisy. In one focused hour, learn how to turn press into pipeline and pipeline into funding with a Tier-1 media ready story founders control.
We’ll map today’s funding stack—grants, tokens, and equity and how media proof points accelerate each. Then we’ll tie PR to GTM: category narrative, story angles editors say yes to, and distribution that compounds beyond a single headline.
Expect practical playbooks you can ship this week: funnels that convert viewers to waitlists and community; agentic ai flows that will accelerate your media strategy; onchain metrics that matter (retention, protocol usage, LTV/CAC onchain) and how to surface them credibly. We’ll also hit compliance signals investors look for (disclosures, jurisdiction-aware claims, audit breadcrumbs) so your marketing builds trust—not risk.
You’ll leave with templates for a one-page media brief, a launch run-of-show, and a KPI checklist connecting PR to revenue and raise. 🚀
Victoria Vaughan, Founder of B612 PR & ex CEO Cointelegraph — Advises founders on narrative building, launch strategy and media exposure. Helped teams land tier-1 press and investor intros. Clients featured in NYT, WSJ, TechCrunch, VentureBeat, Coindesk, The Block, Cointelegraph and raised over $100M.
Anastasiya Drinevskaya, Founder of AMG production & ex CEO of Cointelegraph — Advises Web3 founders on storytelling, NFT and media launch strategy, and narrative-driven campaigns. Leveraging over a decade of media, fashion, and advertising experience, she’s built and scaled creative blockchain and NFT campaigns, helped startups navigate launch to execution, and maintains an extensive network in the crypto-blockchain sphere.
Coming next