Digital Fashion Week London
THIS IS THE AGE OF ENGAGEMENT....DO YOU WANT TO BE A PART OF IT?
Much technology exists. How do we cut through the noise to create truly engaging and exciting opportunities in fashion? DFW opens a window to the possibilities of customer engagement with experiences that change the way consumers interact with fashion. From an “inside-out” runway show that blurs the line between the metaverse and the IRL fashion to a smorgasbord of touch, feel, create, digitize exhibits that mobilize customer engagement from Brilliantcrypto gamified jewelry and NFC chipped accessories to viral hologram AI agents.
FEATURED EXPERIENCES
Metaverse runway experience and motion capture
Brilliantcrypto design, create, sell digital jewelry
A virtual showroom in Decentraland is replicated IRL with the Decentraland fashion designs to virtual Try On
Mirage the talking mirror delights audiences with irreverent style analysis
Right Direction design and print on-demand accessories
ClubMiku the viral AI Agent
Stephen Vineburg AR/XR fashion
TwinMotion visualize spaces in intricate detail, market your design before it rolls off the production pipeline, or sell your stakeholders on your product concept.
WORKSHOPS
12.30p Mining the Future of Jewelry: What Does it Mean to Create Real Value Through the Generation of Authentic Gemstones. presented by Brilliantcrypto
TALKS
1p Real-Time Runways: Where Fashion, Motion, and Multiplayer Collide
Moin Roberts Islam | Seed Studios AI
Sallyann Houghton | Epic Games
Joey Lee | Pixelcanvas
2p Reskinning Reality: The Future of Digital Couture (Led by Matthew Drinkwater | Fashion Innovation Agency
Costas Kazantzis | Fashion Innovation Agency
3p The AI-augmented designer - redefining creativity and talent Leslie Holden | The Digital Fashion Group
Elly Cheng | Portal:M
4p The Fashion Aesthetic as Intellectual Property in Digital and Beyond - How to Control, Protect and Monetize
Blake Lezenski | Brinc
Ben Garton | LeapfrogAI
5p FILM SCREENING
Fashion Film Screening: presented in partnership with AIfa | Clare Maguire and Leo Crane
AIFA celebrates a positive future for entertainment with the world's premier awards for technology-powered creativity. Based in the UK, we advise and partner with cultural institutions to bridge the worlds of creativity and technology. We bring together a global network of creators, investors, institutions, and tech industry leaders to curate conversations, conduct research, and foster innovation at the intersection of technology and the creative arts. From filmmakers and artists to technologists and policymakers, our community forms a vibrant ecosystem dedicated to exploring the transformative potential of emerging technologies.
FASHION MOCAP FEATURE
Introduction by Ben Kidd | Epic Games & Joey Lee | Pixelcanvas
A global first interactive experience featuring designers:
Right Direction
Loreine
Stephen Vineburg
****MUST be 18+****
"NOTICE OF FILMING AND PHOTOGRAPHY
There may be photography, audio, and video recording in this area. By entering the event premises, you consent to photography, video recording and its/their release, publication, exhibition, or reproduction to be used for publicity, marketing and advertising inclusion on websites, social media, or any other purpose by Epic Games Inc and its affiliates and representatives. By entering this area, you waive all rights you may have to any claims for payment or royalties in connection with any use of these material. You also waive any right to inspect or approve any photo, video, or audio recording taken by Epic Games Inc or the person or entity designated to do so by Epic Games Inc. You have been fully informed of your consent, waiver of liability, and release before entering this area.
IF YOU DO NOT WISH TO BE FILMED OR CONSENT TO THESE TERMS, DO NOT ENTER THE PREMISES."