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About Event

THIS IS THE AGE OF ENGAGEMENT....DO YOU WANT TO BE A PART OF IT?

Much technology exists. How do we cut through the noise to create truly engaging and exciting opportunities in fashion? DFW opens a window to the possibilities of customer engagement with experiences that change the way consumers interact with fashion. From an “inside-out” runway show that blurs the line between the metaverse and the IRL fashion to a smorgasbord of touch, feel, create, digitize exhibits that mobilize customer engagement from  Brilliantcrypto gamified jewelry and NFC chipped accessories to viral hologram AI agents.

12P-8P FEATURED EXPERIENCES

  • Metaverse runway experience and motion capture with PixelCanvas

  • Brilliantcrypto design, create, sell digital jewelry

  • AI runway fashion Neuono – the world’s first AI led fashion label. Users register on the app, and can prompt to generate hyper-personalised designs, which can then be ordered (made-to-measure), and are delivered in 4 weeks worldwide.

  • A virtual showroom in Decentraland is replicated IRL with the Decentraland fashion designs to Try On in a photobooth.

  • Mirage the talking mirror delights audiences with irreverent style analysis

  • Right Direction design and print on-demand accessories

  • ClubMiku the viral AI Agent

  • Stephen Vineburg AR/XR fashion

  • Duo Design Studio: Digital fashion for a sustainable future helping brands streamline design, reduce waste and increase sales with digital product creation.

  • Royalty Radio Media & Customer XR Presents : Digital Fashion Week Show "From the MetaVerse to Reality"

TALKS
12.15p Opening ceremony
Clare Tattersall, Founder Digital Fashion Week

12.30p Threads of Success — Scaling a Fashion Brand to Your First Million
Tony Henry, Founder & CEO of 99 Yards
Yevgeniya “yay” Yushkova, YAY Designs

1pm Beyond the Render: Why Digital Assets Matter More Than Ever
Brandon Keeney, Senior Manager of Digital Product Creation, Tapestry (Coach, Kate Spade)
Marz Klimaszewska, Business Development Manager, CLO Virtual Fashion

1.45 pm Mining the Future of Jewelry: What Does it Mean to Create Real Value Through the Generation of Authentic Gemstones. presented by Brilliantcrypto

2.30 pm From Followers to Fashion Houses: Designing for social gaming and avatars
Jana Delamarter | Staff Product Designer at Meta Reality Labs
Jackie Berardo  | Principle, Designer Fund

3.15pm From Catwalks to Consoles: Fashion’s Play in Virtual Worlds
Evelyn Mora | CEO of VLGE.COM
Robin Albin | Founder, Insurgents* Brand Strategist and Sherpa

4pm Workshop: “Soft Launching My AI Agent: Build It. Brand It. Flaunt It.” Hosted by Astrid Pilla, creator of the viral agent Miku and founder of ClubMiku.com Build your own AI Agent in an hour! With https://voxta.ai/ and Higgsfield AI

5p Fashion Film Screening: presented in partnership with AIfa | Clare Maguire and Leo Crane

6-7P BREAK/RESET FOR VIP RUNWAY SHOW

7p RUNWAY SHOW

Special performance by MET Opera singer Sarah Parnicky

99 Yards runway presentation

Neuono, the world’s first AI led fashion label. Hyper-personalised designs delivered in 4 weeks worldwide.
Right Direction
Loreine
Stephen Vineburg

Location
SHiFT Midtown
330 W 38th St, New York, NY 10018, USA
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