AI Salon Rio de Janeiro #7
Ripping Up the Script: Globo Explains How AI Is Reshaping Media & Entertainment
Is Hollywood dead? Can we trust the news, or is it all deepfake? Will AI watch so we don’t have to?
Media and entertainment is one of the industries AI is turning upside down. Netflix changed the game with binge watching. Now AI can generate anything we want to see. Who wins, who loses, and how do media companies play in the generative AI era?
To answer, we are bringing in Rio’s own giant: Globo. The largest media company in Brazil and one of the most influential in the world. [Thank you, Globo, for staying loyal to us cariocas and keeping your headquarters in Rio.]
We'll sit down with Bruno Souza, who leads Globo's AI team, and Ben Hur, Globo's AI reporter and researcher to explore how AI is transforming novelas, sports, and news, and...
what it means for Rio to have the future of media being invented right here!
AGENDA
18:30 | Check-in & Networking
19:00 | Welcome Remarks
19:05 | Startup Demo Session
Three AI startups will show their vision and innovations:
Panthe-On; co-founder & CEO Pedro Portugal
Dinda; founder & CEO Aline Parnes
Beeviral; founder & CEO Marcelo Pereira
19:20 | Meet Elevenlabs (valuation of $6.6 billion)
The world’s top AI voice startup is coming to Rio! One of the hottest startups globally, they’re redefining how voices power the next wave of entertainment. So think of the possibilities for videos, podcasts, audiobooks. They're already a favorite of Hollywood, gaming, and media giants.
19:30 | Ripping Up the Script: Globo Explains How AI Is Reshaping Media & Entertainment
How is AI transforming the way we create, distribute, and experience media? Can algorithms become the next great co-creators of culture?
Bruno Souza; 20+ years at Globo's AI team
Ben Hur; 15+ years Globo's reporter, leading the AI news
Also, meet our host: Luana Helsinger (ex-private equity, current: butwhai?, directly from Silicon Valley).
20:30 | Networking with Beer & Snacks
There wouldn’t be food, drinks, or functioning Wi-Fi without them:
AWS Startups: supporting 280,000+ startups worldwide, AWS helps founders bring their world-changing ideas to life—whether they’re building an MVP or scaling towards an IPO. Learn more at AWS Startups.
Rocketseat: a coding school that brings together the largest developer community in Latin America, with 600,000+ developers. RockSeat offers a complete platform for continuous learning in programming, with training paths for professionals at every level and stage of their careers.
Bolder: Bolder designs and delivers custom innovation journeys for large corporations, helping them advance their innovation maturity and generate business value. Since 2017, it has partnered with over 50 major companies, including Shell, L’Oréal, Ambev, and GSK.
Midas Startup Accelerator: turning today’s ideas into tomorrow’s gold. With a people-first approach, Midas empowers founders through expert mentorship, strategic connections, personalized support, and direct investment. Having accelerated a diverse range of startups, it prepares entrepreneurs to scale with purpose.
Instituto 12: where business meets innovation in Rio. With striking architecture and a mission to accelerate Rio’s innovation ecosystem, Instituto 12 is a landmark for the city’s future.
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