AI Insiders with Aditya Raj Jain on The AI Search Optimization Playbook
Welcome to AI Insiders, the exclusive weekly virtual series hosted by the AI Marketers Guild. Designed to connect, inspire, and elevate professionals in the AI marketing landscape, our sessions feature thought-provoking discussions, unparalleled networking opportunities, and insights from guest speakers at the forefront of technology and marketing.
This week speaker:
Aditya Raj Jain, CEO & Co-Founder at Passionfroot
Topic: The AI Search Optimization Playbook
About the speaker: Aditya Raj Jain is the CEO and Co-Founder of Passionfruit, an AI-powered SEO and generative engine optimization (GEO) company that's reshaping how companies gain visibility across traditional search engines and AI-powered platforms like ChatGPT, Perplexity, and Gemini. His leadership has driven the company to generate over $1 billion in revenue for clients while serving as an AI marketing advisor to more than 30 companies.
Aditya holds both a Master of Science (MS) and a Bachelor of Arts (BA) from Stanford University. His MS focused on Engineering and Management Science, completed between 2019-2020. Before founding Passionfruit, he gained experience at notable organizations including Alopay, Mastercard, Patio App, and Pear VC.
About Passionfruit: Passionfruit helps brands win search: both AI + Google. We don't just provide data, we own the execution of the action items required to win. These include organic marketing services across content & programmatic page creation, backlinking, Reddit engagement, technical & on-page optimization.
Passionfruit is a trusted partner with Google, OpenAI, Anthropic, and Perplexity, which gives us the ability to build proprietary data attribution and tracking tools that power organic growth strategies. Backed by Floodgate and founded by engineers and marketers from Stanford University and Carnegie Mellon University, Passionfruit powers global companies like HP, Reply Group, and Turtle Beach to drive measurable organic revenue.
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The speaker series has featured a highly diverse roster of AI thought leaders from across the industry, representing major global organizations and influential firms. The lineup includes executives from some of the world's most recognized companies and agencies, such as Jeff Sundheim, AI Business Strategist & Creative Solutions Lead at Google; Donnovan Andrews, Global Consulting Principal for AI at Ogilvy Consulting; and Alicia Yaffe, SVP of Creative Marketing at Warner Music Group Global Catalog. They are joined by other prominent leaders from key industry players, including Caroline Giegerich, VP of AI at the Interactive Advertising Bureau (IAB); Clive Henry, Director of Strategic Partnerships at Adobe; Kate Martin, Social Content and Engagement Strategist at Razorfish; and Marc Maleh, Global CTO at Huge. The program is further enriched by high-caliber chief officers and founders like Michelle Vincent of Mofilm, Melinda Han Williams of Dstillery, Vanessa Camones of Helm, and Dr. Cecilia Dones of 3 Standard Deviations. Rounding out the expertise are respected voices such as author and former Publicis Groupe Chief Strategist Rishad Tobaccowala and Judy Shapiro of Topic Intelligence, with sessions covering a wide array of topics, including building AI agents, demystifying tools, AI ethics, and GTM workflows.