Nailing Product-Market Fit Workshop Series *Session 1*: Building & Testing your MVP (Minimum Viable Product)
ProductTheory.io workshop series at Kiln:
There’s one challenge all founders have in common, especially in 2025. It’s achieving product market fit.
This free workshop series at Kiln is based on ProductTheory’s celebrated Product-Market Fit Canvas: a framework for ensuring smart, data-driven product development and market strategy.
Open to both Kiln members and the broader entrepreneurial community. Non-members get a free day pass to Kiln with their participation.
Why This Series Matters: Dr. Ali Maaxa has spent 20 years in the trenches - from Big Tech innovation teams to zero-to-one product launches. She's seen what works and what wastes time. These aren't theoretical workshops; they're based on frameworks that have powered successful launches for AWS, Recreation.gov, and dozens of startups who went from idea to revenue.
Free for both Kiln members and the broader community because great products make everyone's ecosystem stronger. Just show up ready to work.
Session 1: Early Stages - Building Your First Customer-Facing Version (MVP)
Build smart from day one.
You're at one of the most exciting and challenging stages of your journey - turning your vision into something real. The decisions you make now about what to build first will shape everything that follows. In this session, we'll walk through how to create your MVP (Minimum Viable Product - your first testable version) strategically. Whether you're technical or business-focused, you'll gain clarity on prioritizing features, validating assumptions early, and building momentum with real user feedback. This is about setting yourself up for sustainable growth from the start.
The Upcoming Product-Market Fit Series at KILN PDX
A Free Workshop for All Founders, Product People & Innovators
This free workshop series at Kiln is based on ProductTheory’s celebrated Product-Market Fit Canvas: a framework for ensuring smart, data-driven product development and market strategy. Open to both Kiln members and the broader entrepreneurial community.
Session 1: Building & Testing your MVP (Minimum Viable Product) https://luma.com/r71wcfez 9/24/25, 11:00 a.m., Kiln
Session 2: : Understanding Your Ideal Customer Profile https://luma.com/7zmulrns 10/1/25, Noon, Kiln
Session 3: Go-to-Market Strategy: New Approaches for the 2025 Landscape https://lu.ma/xstcod52 10/8/25, 11:00 a.m., Kiln:
Session 4: Product-Market Discovery: A Deep-Dive for Learning, Testing & Earning with Customers & Users https://luma.com/dx4xeeji 10/20/25, 1-3 p.m., Kiln
Open to both Kiln members and the broader entrepreneurial community. Non-members get a free day pass to Kiln with their participation.