Influencer Marketing AMA with David Walsh
Today, the fastest-growing B2B companies are being built on LinkedIn feeds, creator partnerships, and founder-led distribution. Thought leaders and niche operators now reach more buyers than most brand pages ever will, and they do it with far more trust.
David Walsh sits at the center of this shift. He's the founder of Limelight, the platform that lets B2B companies go to market through verified creators and industry operators. Limelight powers content-driven growth for GTM teams at Clay, BILL, HubSpot, Xero, ZoomInfo, Webflow, and hundreds more.
In this Ascend AMA, we will cover:
• Why LinkedIn and B2B creators now outperform traditional paid and outbound
• How to find, vet, and work with creators who actually drive pipeline
• What makes content convert versus what just generates likes
• How founders and GTM leaders should structure their organic strategy in 2026
• Where the creator economy is going inside B2B software